| Web
Marketing Executive
Fancy marketing
for contests2win.com?? All you have to do is meet the
client, get a brief, understand the kind of contest
they need, the target audience and so on. Back in your
office, you meet and explain stuff to the creative team.
The client gets the contest as desired and everyone
is happy!!
| This,
my dear is just one aspect of the job a Web Marketing
Exec does. Whether you are involved in selling subscriptions
to lawyers, selling apartments, interacting with
ad agencies to create, marketing and ad strategies
and selecting media - you will invariably come across
many clients who aren’t tech-savvy. What you’ll
need then is excellent marketing and communication
skills to market your site/portal to prospective
clients (not all that easy!!) |
 |
Dot coms are on
the lookout for those with an MBA degree. You could
also be a graduate with marketing experience. Any other
technical knowledge like programming or graphics will
be an added advantage - makes it easier for you to co-ordinate
between the client and your team.
You will need to
join a basics course in computers and learn to use the
standard office applications as well as surf the net.
As a fresher, you’ll
get 5-6 grand. If you have a year’s experience in other
marketing assignments, you could ask for 10-12 grand.
Within 2 years you can jump from marketing exec to Asst.
Manager earning 25-30 grand. Let me warn you - this
will not be the scene always.
|
